SimplyGoodCoffee, a brand known for its innovative plastic-free coffee brewers, just dropped the next generation of plastic-free drip brewers. Pairing an exceptional cup of coffee with the one feature the original brewer was missing, the new SimplyGoodCoffee plastic-free programmable brewer lets coffee lovers wake up to a freshly brewed pot without sending hot or cold water through any aluminum or plastic.
As coffee drinkers become increasingly aware of what’s really going into their cup, this new launch includes a series of thoughtful upgrades from the original model. Beyond the programmability feature, the stainless-steel internal water pipe has been replaced with glass, the reservoir cover is now silicone, and the carafe and lid have been redesigned for an easier fit and greater durability. It also features an automatic drip-stop, a more efficient heater, improved water-level sensing, and programming that stays saved for up to three days during a power outage. The result? A smarter morning coffee routine upgrade for anyone looking to reduce plastic exposure without sacrificing a stellar cup of coffee.
Plastic-Free Programmable Brewer Innovation
“The coffee maker category has changed very little in decades, while consumers have become far more thoughtful about the materials they bring into their homes and use every day, ” says Dean Rotchin, CEO of SimplyGoodCoffee. “Our Plastic-Free Programmable Brewer combines the convenience and performance people expect with no plastic in the brew path, premium stainless steel and glass, and a design built for today’s wellness-minded consumer. That is where Simply Good Coffee is headed as a brand: challenging old appliance assumptions and building a new generation of products around better materials, better coffee, and modern living.”
This new launch is also tested to meet SCA (Specialty Coffee Association) standards, ECBC (European Coffee Brewing Center) standards, and Gold Cup standards.
Key Features
The first programmable home drip coffee maker engineered with a plastic-free brew path. You can now schedule your morning brew – plastic-free.
- 24-hour programmable timer
- Plastic-free water & coffee brewing — no plastic or aluminum contacts water or coffee
- Precision temperature control (195–205°F)
- Pre-infusion bloom cycle (“Bloom” feature for pour-over flavor)
- Stainless steel + borosilicate glass surfaces
- 72-hour memory retention during power outages
- Brews up to 8 cups in just 6 minutes
- Simple one-button operation
- Compact design — minimal counter footprint
- Removable dishwasher-safe parts
