Skip to main content
  1. Home
  2. Culture

Got $20K to Blow? Then LG has the OLED TV You’ve been Dreaming of

Kris Wouk
By

LG OLED TV
They haven’t been out long, but LG has already managed to build a reputation around its OLED TVs, pushing the technology further with every iteration. First, there was a 55-inch model, then a 65-inch, and the company promised a 77-inch model. Now it has made good on that promise, debuting its new 77-inch Signature LG OLED TV at CEDIA 2016.

The new Signature series model is LG’s biggest, baddest TV yet — and we mean that in a good way — but the screen isn’t the only large part of this TV. At $20,000, this isn’t a purchase most of us will make lightly. The price tag gets you the TV and LG’s Signature Concierge service, a one-on-one customer support and service program, meaning you should never have to worry if you’re having trouble with the TV.

Related Videos

To sweeten the deal, once you register your new TV, you’ll receive a $200 American Express gift card and an LG G Pad Tablet. You’ll also receive future access to “special invitations,” though LG hasn’t yet specified exactly what this means.

“LG Signature represents the art of essence, the pinnacle of stylish design and innovation,” LG Electronics USA vice president of marketing David VanderWaal said in a statement. “The new flagship 77-inch OLED TV further elevates this new category of television with a dramatic home entertainment experience that means consumers can stop watching and start seeing.”

While many companies are focusing on brightness and bigger nit counts, LG says it is the overall contrast that matters more, and we tend to agree. OLED displays have a distinct advantage here, with the pixels’ ability to turn completely off making them capable of displaying true black.

Impressive size and customer service aside, there isn’t much here that we haven’t already seen in the company’s G6 Signature TV. Both HDR10 and Dolby Vision are supported in addition to 4K resolution, and the color and picture depth is among the best around.

Though there are a non-trivial number of people who will buy this TV despite the price, that isn’t the biggest part of the story here. The fact that LG has scaled its OLED technology up to this 77-inch size when that simply wasn’t possible six or seven years ago is impressive in and of itself. It also means that we’ll likely start seeing OLED TVs that are much more affordable in the fairly near future. For now, we can dream.

A version of this post was first published on our “brother site” Digital Trends.

Editors' Recommendations

Topics
The 30 best biographies to add to your reading list
Some stories involve incredible, larger-than-life characters. These are the best biographies ever written.

Writing a great biography is no easy task. The author is charged with capturing some of the most iconic and influential people on the planet, folks that often have larger than life personas. To capture that in words is a genuine challenge that the best biographers relish.

The very best biographies don't just hold a mirror up to these remarkable characters. Instead, they show us a different side of them, or just how a certain approach of philosophy fueled their game-changing ways. Biographies inform, for certain, but they entertain and inspire to no end as well.

Read more
The 10 best Adam Sandler movies (they’re not all comedies)
From Uncut Gems to Happy Gilmore, these are the movies that have defined Adam Sandler's career to date.
best adam sandler movies ranked adamsandler

What is there left to say about Adam Sandler? The Sand-Man has been a fixture of pop culture for well over 20 years, having worked first on Saturday Night Live and then broken out in a series of farcical, wonderful comedies in the years after his departure. He's one of the biggest comedy stars on the planet, and we know that in part because he's made plenty of movies that nobody should be forced to watch twice.
For every movie that has immediately been relegated to the trash bin of history, though, Sandler has also made an indelible comedy or a surprising turn into drama. While he may have emerged looking a little bit like a one-trick pony who relies on funny voices for cheap laughs, Sandler turned out to be far more complicated than that. He is a genuinely great actor whenever he wants to be. The rest of the time, he's content to make silly movies with his best friends.

The Waterboy (1998)

Read more
Every ‘Creed’ and ‘Rocky’ movie, ranked
Where does "Creed III" fall on our list of the best "Rocky" and "Creed" movies?
Sylvester Stallone and Michael B. Jordan in Creed.

Good sports movies are fairly easy to come by, but great ones can be almost impossible to find. Over the years, the Rocky and Creed franchises have produced movies that fall into each of those categories. When they're good, the movies in this franchise are among the best fighting movies ever made. Even when they're only okay, though, they're still pretty great sports movies.

With the recent release of Creed III, it feels like the appropriate time to take stock of the entire franchise and determine which Rocky movies rise to the top and which ones sink to the bottom. A great Rocky or Creed movie can take a wide variety of  forms, but what matters most is the emotion it evokes in the viewer, and how authentic those feelings are.

Read more