Modern by Dwell at Target Makes Good Design Accessible

modern by dwell at target
Have you ever been intimidated by design?

Sure, we want our homes and offices to look nice and reflect our personalities, but actually shopping for furniture and items to decorate our environments can be a bit daunting. Items can be expensive and inaccessible, especially if you’re not living in a major city. Target changed all that with the Modern by Dwell collection, which is in stores now.

Modern by Dwell makes design more accessible and affordable. Who says you have to walk into a high-end design dealer’s space to get a contemporary look that rivals with those you that you see in the pages of design magazines? Now you can simply walk into your closest Target or shop online. The prices are easy on your wallet; furniture ranges from $49.99 to $399.99, and décor, tabletop and accessories run from $16.99 to $99.99.

“We spend a lot of time getting to know our guests, even spending time with them in their own homes,” said Mark Tritton, executive vice president and chief merchandising officer at Target. “Many of our guests have told us they want to add a modern aesthetic into their environment, but they want it to be easy and, just as important, affordable. That’s a challenge we were happy to accept. With our friends at Dwell Magazine, we’ve created a line that captures modernism beautifully. The collection is a great complement to our current assortment – it’s stylish, high quality and the prices are great. I know our guests are going to love it.”

“We’ve long admired Target for how they embrace good design and cultivate unique partnerships, so we’re thrilled to work together on introducing this new collection,” said Chris Deam and Nick Dine, Co-Creative Directors of Product Design, Dwell. “With Modern by Dwell Magazine, we’re excited to introduce modern design to more people than ever.”

The fusion of one of design’s top magazines with Target’s stylish accessibility makes so much sense. Now we can find sleek side tables, minimal chairs, graphic rugs and more at a reasonable price point and an approachable retailer.

For more information, visit target.com.

Food & Drink

Have Your Beer and Eat it Too with Brewnuts

Brewnuts is a Cleveland-based company that is bringing two of the best things in the world — beer and donuts — together in the best ways.
Food & Drink

The Balvenie Just Released a Collection of Cool Stuff Made from Whisky Barrels

The Balvenie x Todd Snyder collection debuted this week and it includes some of the neates fashion and home goods that we've seen this year.
Travel

What to Do in Mexico City: 33 Best Restaurants, Bars, Shops, and Destinations

CDMX is a vibrant metropolis filled with some of the best museums, eateries, and hotels in the world.
Travel

The Woodman’s Treehouse Has Everything You Want, Including a Pizza Oven

The ultimate escape for a weekend of reliving your childhood, there’s also hammocks, a slide, and a rooftop hot tub.
Living

Be a Rebel Without a Cause and Buy James Dean’s Old Hollywood Hills Digs

This restored and reimagined 1920s Spanish-style home is up for sale for just shy of $4 million.
Living

A Passive House That’s Big on Style While Saving the Planet

Passive Houses, are not just saving the planet and reducing energy costs, they’re stylish as hell.
Living

How to Winterize Your House and Yard Before the Cold Weather Comes

With just a few weekends of work, you'll be sitting pretty (and warm) in your newly winterized home.
Outdoors

The Best First Aid Kits for the Home, Car, Hiking, and More

Accident, injuries, burns, bug bites, and worse can strike at any time. Be prepared.
Living

The Complete Guide to Kitchen Knives and Their Uses

You could be missing out on the perfect utensil for making sushi, slicing ribs, or creating radish roses and not even know it.
Living

Razor Bluff: A Luxurious Hillside Hideaway Fit for a Supervillain with Swagger

Razor Bluff House is 10,000 square feet of opulence and it can be yours … for a cool $30,000,000.
Living

This Barn-Inspired Home Blends Historic Architecture with Contemporary Style

Vaulted ceilings, walls of windows, and a massive fireplace keep Silvernails Mountain Home feeling open yet cozy.