Skip to main content
  1. Home
  2. Food & Drink
  3. News

The Gold Room Is Peak Gilded Age New York Glamour

Martinis, the ghosts of robber barons, and architectural splendor at Manhattan’s most extravagant bar.

Bar, Indoors, Kitchen
The Gold Room / Lotte New York Palace

As a New England WASP, I probably have a hereditary fondness for grand old rooms. My Boston Brahmin forebears, after trading religious zeal for mercantile ambition, liked nothing better than sipping claret, playing whist, and smoking cigars in their clubhouses on Beacon Hill. In private quarters adorned with mahogany paneling, maritime paintings, and marble fireplaces, my flinty ancestors chortled deep into the night—safely removed from wives, papists, and, God forbid, Yale men.

Since moving to New York City, I’ve delighted in finding bars that feel like clubhouses frozen in the Gilded Age. The Campbell in Grand Central comes to mind. The Rose Club at the Plaza. Although much newer, the Polo Bar gussies up the blue-blood clubhouse aesthetic with fabulous fare, a trophy-laden wine cellar, and an ultra-exclusive mystique. But the apotheosis of robber-baron extravagance is The Gold Room at Lotte New York Palace.

“Gold? Yellow, glittering, precious gold?” — Timon of Athens, William Shakespeare

The Gold Room dates to 1882, when railroad tycoon Henry Villard commissioned the Villard Houses, a Renaissance Revival palazzo in the heart of Midtown. After Villard’s fortune collapsed, newspaper magnate Whitelaw Reid acquired the property and transformed the unfinished Gold Room into a two-story music room worthy of a Medici prince. His architect swathed the room in gilt, added a stately musicians’ balcony, and adorned every surface with art and architectural marzipan. When the last layer of golden paint dried, the salon resembled a joint artistic venture between a Renaissance pope, a New York plutocrat, and King Midas.

Recommended Videos

As tempted as I was to invite Tinderella to such an opulent venue, I wanted company who would appreciate the history, architecture, and art. My college buddy James studied history at Harvard, lived in Italy, and is an aesthete of rare distinction. Better yet, he’s a gin connoisseur, and the Gold Room stocked an impressive collection of rare juniper spirits.

We snagged a corner of the bar that afforded us a panoramic view of the room. I eyeballed the famous $250 Martini, made with a special release of Nolet’s Gin, but remembered I was a freelance writer rather than a railroad tycoon. We settled instead on dueling martinis made with two exotic gins the bartender recommended.

Lost in conversation and enchanted by the surroundings, I was almost reluctant to order food. But gin martinis are a helluva drug, and by the third round I realized ballast would be necessary unless I planned to sleep on a couch in the Lotte’s lobby. I am, after all, a professional. We shared steak tartare, a platter of fresh oysters, and lobster mac and cheese—dishes luxurious enough to match the ambiance.

We both had early starts the next morning but ordered a nightcap anyway. I hadn’t caught up with James in a while, and the room was simply too beautiful not to linger. Besides, we owed it to the ghost of old Mr. Villard, the railroad baron who never lived to see his Gilded Age fever dream come to fruition.

Johnny covers travel, men’s fashion and whiskey. Read Full Bio
Tom Brady-backed Hero launches low-carb pasta for National Pasta Month
Hero

October is National Pasta Month — and if you ask me, it’s not getting nearly enough hype. There’s never a bad time for pasta, but the high carbohydrate content can keep people running the other way. Luckily, Hero has us covered, bringing back pasta night with three new low-carb pasta shapes. Backed by celeb athletes like Tom Brady and Kevin Durant, the Hero Pasta collection now includes Elbow Macaroni, Penne and Mini Spirals. All three deliver the taste, texture, and bite of traditional pasta with a fraction of the carbs.

Every box of Hero Noodles has the same nutrition profile: 5g net carbs, 0g sugar, 32g fiber, 12g plant-based protein, and 80 calories per serving. With over 40,000 5-star reviews, Hero has shown that pasta lovers no longer have to settle for pea-based noodles, spaghetti squash, or cauliflower stand-ins. For someone like me who has followed a generally low-carb diet for years, innovations like Hero’s low-carb noodles are a true game changer (and make it possible to enjoy National Pasta Month just like everyone else).

Read more
Europe is slowly embracing wine in pouches instead of bottles. Is America next? 
Medley Wine Co.

Boxed wine gets a bad rap because, well, it’s wine in a box. You’ve heard all the negative connotations by now: They’re cheap, unsophisticated, and downright boring. You walk into any party with boxed wine, and you’ll not only raise eyebrows, but also be persona non grata at the next shindig. I’ve personally never sipped wine from a box, though that has a lot to do with the fact that my introduction to wine happened when a date of mine from more than 20 years ago ordered a bottle of Château Ste. Michelle Riesling at a restaurant I frequented. The Riesling was sweet, crisp, and truly delicious for someone who runs on beer, tequila, rum, and whiskey. That bottle of Riesling, however, sparked curiosity: Buying a dozen red and white bottles of wine from my local shop in Pasadena, California. The bottles sat mostly on my wine rack collecting dust. I’d open one every few months when guests preferred something buttery or fruity over carbonated or oaky booze.

It wasn’t until my trip across Tuscany in April 2018 that I really learned to appreciate wine. After touring the tiny village, one wine came out on top, and it’s one I order every chance I get when dining out: Chianti Classico. But always make sure the bottle carries the black rooster symbol. The older I get, the more I appreciate a glass of wine. Heck, last summer while visiting Cuban Creations Cigar Bar in New Orleans, the lovely waitress recommended a glass of Cabernet Sauvignon for the Arturo Fuente Gran Reserva cigar I was about to light. It was a great recommendation. 

Read more
Bowmore is bringing a new 20-year-old Islay single malt to the US
Whisky, Scotch, Bottle

Twenty years is a long time to wait for anything, let alone a whisky, but Bowmore is betting its newest release is one worth the delay.

The distillery, founded in 1779 in the town of Bowmore, is the oldest licensed distillery on Islay. It’s also the second-oldest in Scotland, and one of the few that still runs its own floor maltings, using peat smoke to dry the barley on-site.

Read more