Skip to main content

Feel Good Friday: Song Saa Foundation

feel good friday song saa foundation rory hunter  co founder of resort amp
Image used with permission by copyright holder
Nine years ago, Aussie couple Rory and Melita Hunter embarked on a trip that would change their lives. A two week exploration of the remote Koh Rong Archipelago in southwest Cambodia led them to the twin islands known as Song Saa – Khmer, translation for the Sweethearts. The pair fell head over heels for the rugged, paradisic beauty of the land but were shocked at the consequences of human activity on the environment. Fortunately, they were moved enough to take some action and a little while later, the Song Saa private island resort and the Song Saa Foundation were born.

Song Saa was Cambodia’s first ever private island resort. As well as a beautiful luxury resort, the couple established the island’s first marine protected area and introduced natives to a brand new waste management system. We caught up with adventurer, philanthropist and resort co-founder Rory Hunter to find out a whole lot more.

We love your work Rory! Tell us a bit more about the beginning…

My wife Melita and I spent some time experiencing the Cambodian islands on a fishing boat. It began as a time of adventure; we were never expecting it to take us down an entirely new path in life. Along the way we both fell in love with the remarkable tropical environment.  The pristine beaches, the rainforests and the vibrant communities were bewitching. The people we met truly inspired us.

So when the opportunity arose, quite suddenly, to create something spectacular in this part of the world, we jumped. We didn’t go travelling with an intention to come out the other end with an award-winning five-star resort and a foundation working so closely with the local community. But ultimately this has where our journey has brought us and we’re so grateful.

What has been the single most rewarding moment for you so far?

The single most rewarding moment has been weaving conservation and community development into a highly sustainable commercial model, in particular establishing Cambodia’s first ever marine reserve.

I love the bespoke and luxury aspects you offer within the Song Saa experience. What kind of people have you had visiting so far?

The Song Saa experience appeals on many different levels. We have bespoke Wellness Retreats which attract discerning guests who’ve experienced some of the best spas in the world. The philanthropic experience, Journeys of Change, attracts those who want to experience ultimate luxury but also want to take part in the work of the Song Saa Foundation at a grass-roots level, to make a real contribution. This in particular is very special to us because the profits go directly to the Song Saa Foundation.

What do you want visitors to get out of the experience?

We want our guests to fall in love with this place the way we did. There is a harmony in the way the elements of nature combine to make Song Saa so unique. It has been built with sustainable materials with the deepest respect for the environment, which is what underpins our entire business – luxury that treads lightly.  We want our guests to lose themselves in the absolute luxury and intimacy of the experience.

What is your dream for the future?

We’re dedicated to continuing to build Song Saa as a brand that is recognized as an international leader in sustainable luxury. Along the way an absolutely key focus will be to ensure that we continue to work hand-in-hand with the local communities whose lives our business has the power to transform in a positive way.

Topics
Jodie Kharas
Former Digital Trends Contributor
Jodie Kharas is a style, art and culture writer who lives in London. She has contributed to the online platforms of POP…
From Montblanc to Chopard: Get up to 68% off luxury pens today
Montblanc pen, desk

Whether you’ve just started journalling or you need a great pen for writing up notes at work, there are some great luxury pens on sale now at Jomashop. Nearly one hundred different pens are available in the sale with up to 68% off select models. Whatever your budget or intentions, it’s worth clicking the button below to see the full sale for yourself. There are some big name brands here with different styles available too. Feel like you need some guidance instead? Here’s a quick look at what we recommend.

What to shop for in the Jomashop luxury pen sale
If you want one of the best fountain pens, check out the which is 27% off so it’s down to $495 from $680. The pen is made of black precious resin with gold-plated details. It has a 14kt gold nib while the Montblanc floating star emblem is suitably prominent but not too obvious. If you need a beautiful fountain pen for occasional use, you deserve to treat yourself to the Montblanc Meisterstuck Classique Fountain Pen.

Read more
The 8 best cigars for golfing, recommended by a cigar expert
Men drinking and playing golf, the best cigars for golfing.

 

Golf and cigars are a fantastic match, like peanut butter and jelly, chips and salsa, or chicken and waffles. You're outdoors, on the green most of the time, if you're a good shot anyway, and, hopefully, basking in beautiful weather. So, it's a great time to light up and enjoy a puff or two between swings or while driving around on a cart. Of course, there's always the point that you're usually multi-tasking, so you probably don't want to light up a super expensive cigar -- you won't get to enjoy it as much. What cigars are good to light up while golfing? You'll be putting it down a lot, so it needs to burn reliably and offer a relaxing, enjoyable smoke when you do puff, but also, you don't want it to break the bank and make you feel like you're missing out if you can't baby it the whole time.

Read more
The 10 best Nicaraguan cigars I’ve tried and tested in 2024
Maduro cigars in a lineup ready to smoke.

Most people love Cuban cigars, but I'm not most people. I won't argue that Cuban cigars are bad; they're definitely not, but I will say they're usually popular because of the forbidden fruit situation. I would describe them as airy and light on flavor. Not bad flavor, just not particularly strong. Dollar for dollar, there are a lot of other cigars made elsewhere that are worth spending your money on because they are delicious. If I had to choose, I would go Nicaraguan almost every time.

Most Nicaraguan tobacco is grown in the small town of Esteli, and the local soil gives the tobacco its rich, complex, and full-bodied flavor. It's on my bucket list of places to visit, and I'd love to get a first-hand look at how they grow, ferment, and produce cigars -- some of the best in the industry. Nicaraguan tobacco is about as good as it gets if you like your cigars strong and memorable. And because they're so flavorful, Nicaraguan cigars are super versatile. You can smoke them in the morning with coffee, after lunch, or late in the evening, and they pair nicely with a wide variety of beverages. Moreover, they come in various strengths, sizes, and blends, from mild and medium to some of the most full-bodied cigars you'll have the pleasure of tasting.

Read more