Skip to main content
  1. Home
  2. Fashion & Style
  3. News

These exquisite watches from Tom Brady’s collection will be auctioned

Check out Tom Brady's watch collection

The-goat-collection-watches
Image used with permission by copyright holder

On December 10th, 2024, Tom Brady’s personal belongings—from watches to jerseys—will be revealed to the world and then auctioned to interested parties at Sotheby’s in New York.

Examples of some of the watch models that will be available for purchase include an Audemars Piguet Royal Oak Tourbillon, a Rolex Day-Date, an IWC Pilot’s Watch TOP GUN Edition ‘SFTI,’ a Rose-Gold Patek Philippe Nautilus, and a Richard Mille 35-03 Baby Nadal.

Recommended Videos

To celebrate the heights he’s reached in his career, Brady has decided to share a certain part of his life with the world to give everyone some insight into a side of him they’ve never seen or experienced.

“I’ve been so fortunate to have such an amazing journey in my career, and these watches and collectibles really capture those unforgettable moments and all the hard work behind them. I’m excited to give fans and collectors a chance to own and cherish these special pieces from my journey just like I have. I hope they bring as much joy and inspiration to fans as they did for me!” said Tom Brady.

The watch collection is known as “The GOAT Collection: Watches & Treasures from Tom Brady.”

Image used with permission by copyright holder

For starters, the Audemars Piguet Royal Oak Tourbillon is valued at $400,000 – 800,000.

Image used with permission by copyright holder

As the second most expensive timepiece from the GOAT collection, the Richard Mille 35-03 Baby Nadal is expected to fetch around $300,000 – $500,000.

Image used with permission by copyright holder

Tom Brady’s Rolex Day Date might cost $80,000 – $120,000.

Image used with permission by copyright holder

The Rose-gold Philippe Nautilus has an estimated price range of $180,000 – $240,000

Image used with permission by copyright holder

The value of the IWC Pilot Watch Top Gun Edition ‘SFTI’ is between $12,000 and $18,000.

Popular for his unwavering success in the NFL as a seven-time champion, Tom Brady is one of the most celebrated Super Bowl Athletes, with around five MVP awards. Apart from his football passion, Brady admitted that he has a deep affinity for watches, which can be traced back to high school and college before he joined the NFL.

When he graduated from high school, he received a gift from his parents—a watch—and that’s when his interest in timepieces developed. At a certain point in his college life, the IWC GST Automatic Alarm was his computer’s screensaver, as it was one of the watches he dreamed of getting.

While Brady was quite passionate about watches in college and high school, his affinity for watches grew after he became a Super Bowl champion in 2002.

He started off by purchasing the IWC GST Automatic Alarm, a timepiece he’d been dreaming of getting since college. Other models, such as the Panerai Luminor Marina and steel IWC GST Chronograph Rattrapante, came into the picture after the first watch was purchased. Over the years, his watch collection grew, and so did his taste in watches.

Nathan S.R
Former Digital Trends Contributor
Nathan has devoted his life to collecting watches, studying horology, reviewing watches, and writing about timepieces. As a…
Topics
The Surprising Connection Between Luxury Watches and Sneakers
How Collecting Became a Market
Wristwatch, Arm, Body Part

Back in the day, as in pre-2020 (which, let’s be honest, still feels like it was a year ago), collecting was so much simpler. You bought a watch simply because you liked the dial or the way it glittered on your wrist. You bought a pair of sneakers because you thought they made you look like your favorite athlete. Or, maybe there was satisfaction in knowing they might be worth more someday (though we’re still waiting on all those Beanie Babies to go up in price too). Then came 2020, and we all know what happened then. 

When the world shut down, people found themselves with too much time on their hands, more disposable income since there was nowhere to spend money, and a collectibles boom erupted forth like a volcano. Watches and sneakers were no longer just hobbies; they were actual markets. Rolex prices jumped up to outrageous heights, and then later fell like a lead balloon. The frenzy became so intense that, after peaking in April 2022, an index of popular Rolex models tracked by WatchCharts would later fall 21%, according to Morgan Stanley. 

Read more
Buck Mason’s Rancher Shirt Delivers Summer Linen With a Western Twist
The LA basics label adds a new linen shirt to its Draped Linen lineup, just in time for the heat.
Accessories, Sunglasses, Body Part

Buck Mason has expanded its Draped Linen collection with the new Draped Linen Rancher Shirt, taking the cowboy workshirt template and hitting it with their lightweight linen-blend treatment.

The shirt keeps the details that define the silhouette, with pearl snap closures, a curved western yoke, scalloped flap pockets, and three snaps along each cuff.

Read more
Adopt your Wimbledon Whites with these stellar summer pieces
Summer is the time for the all white ensemble, take your lead from the best of the best on the court
Adult, Male, Man

The Wimbledon Championships are the oldest of the four Grand Slam tournaments. They have been around since the late 1800s, and if you know anything about events that old, they are steeped in customs and traditions. While I am a huge fan of customs and traditions, I have always thought it odd when players of high-octane sports wear white. It feels like keeping sweat stains would be an utter nightmare. Having said that, Wimbledon requires all participants to wear white. It is what has come to be called the Wimbledon Whites. Now, I am also a huge fan of dressing the part, so I will confess to being guilty of planning an all-white ensemble just in case I ever land an invite to the most prestigious tennis match in the world. Now, if you are cooler than I and have already landed an invite to the tournament, then I have put together the elements of the perfect Wimbledon look.

Understanding the Wimbledon Whites

Read more