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Swatch’s new holiday collection celebrates time together

Time well spent: Swatch's 2025 holiday collection celebrates shared moments

By Triston Brewer Published November 7, 2025

As pop royalty (you know who she is) continues to thaw out in anticipation of the Christmas season, Swatch has unveiled its touching Holiday Collection, framing its timepieces as symbolic invitations to cherish moments with close friends and family. The collection asserts the philosophy that the most elegant gift one can bestow is the gift of shared time, whether at a festive gathering or a heartfelt conversation. This narrative is encased in a selection of stylish and versatile watches, featuring dynamic color palettes and sophisticated stainless-steel designs. Swatch has a timepiece that suits every personality, designed to be worn and adored every day.

A collection of standout artistic designs

Among the curated offerings, two models capture the brand’s creative spirit. The ‘What If…Beige?‘ presents a distinct silhouette with its elegant square Bioceramic case and edge-to-edge biosourced glass, showcasing a gorgeous blue dial embellished with luminous hands and a practical day-date complication. An even bolder option, ‘The Pilgrim’, embodies a sporty, oversized aesthetic with a transparent matte biosourced case that displays a multi-colored dial and vibrant, glow-in-the-dark hands, reflecting the buoyant personality of its namesake athlete.

Swiss-made craftsmanship for the true watch collectors

True to its legacy, the collection offers the assurance of Swiss-made quality across a broad range of styles. For the gentleman who admires horological brilliance, there are always the enduringly popular stainless-steel chronographs and the statement-making 47mm BIG BOLD models. For the true aficionado, timepieces powered by the innovative SISTEM51 automatic movement represent the pinnacle of accessible mechanical artistry, ensuring there is a thoughtful timepiece for every personality.

A compelling statement on singular luxury

With the holidays approaching, Swatch masterfully merges playful design with a profound message for the season. These watches serve as elegant reminders that the ultimate luxury is the time we spend together and the celebration of connection and joy.

Triston Brewer is a journalist, creative director, stylist, fashionisto, and jetsetting digital bon vivant. Brace yourself!

Topics

Watches

Fashion & Style

Swatch’s new gold MoonSwatch is priced like it’s 1969

The Mission to the Moon 1969 packs 11 grams of real 18K gold — priced at the 1969 gold rate.

Wristwatch, Arm, Body Part

Guess what? It's another MoonSwatch — but this isn't just another colorway. The new drop from the Switzerland-based watchmaker, the MoonSwatch Mission to the Moon 1969, is the first to use real gold across the dial, hands, crown, and pushers.

The watch marks the anniversary of the Apollo 11 landing on July 21, 1969.

Fashion & Style

Breitling’s new Top Time is a wearable tribute to the Aston Martin DB5

The new watches rep the iconic Bond car right down to subdials shaped like its dashboard gauges.

Car, Watch, Man

Breitling just released a trio of heaters: the Top Time B01 Chronograph 41 Tribute to Aston Martin DB5, a three-edition collaboration with the British carmaker. The connection between the Swiss watchmaker and the British car company runs back to 1965, when a Top Time ref. 2002 appeared on Sean Connery's wrist in Thunderball, worn alongside the DB5 — the first Q-modified watch in the Bond series. It's a nice bit of trivia that the DB5 and that Top Time shared the screen in the same film, and both went on to outlive the movie by decades.

The car cues go deeper than the "squircle" gauge-shaped subdials: a wooden inner ring nods to the DB5's steering wheel, and each edition rides on a hand-colored gradient calfskin strap meant to read like automotive upholstery. All three run on Breitling's in-house Manufacture Caliber 01, a COSC-certified automatic chronograph with a 70-hour power reserve, visible through a sapphire caseback and finished with an Aston Martin-engraved rotor. The case measures 41mm. The editions are divvied up by material and rarity. Stainless steel with a silver dial is limited to 1,022 pieces and sticks closest to the original ref. 2002, while steel with a platinum bezel and black lacquered dial drops to 315 pieces.

Fashion & Style

Look to the sky for these space themed watches

These 5 space themed watches will have you seeing stars

Accessories, Strap, Wristwatch

It was the 1960s. We were in the middle of a Cold War with Russia, and instead of escalating to an actual war with bullets and bombs, we took the conflict to the sky. We created a war of economics, science, and morale in a race to the sky to be the first nation to reach the moon. While the race picked up throughout the decade, it came down to the wire before the USA won the race by landing on the moon (if you believe that sort of thing and don't believe Stanley Kubrick directed the greatest ruse of all time). In any case, no race can be run without a good timekeeper. And watches were a must-have for all involved. Ever since, chronophiles like me have been obsessed with space-themed watches and, in particular, moon mission watches.

That is why I happened to have this list in my head. Five watches that bring the space race and the great beyond to the forefront of thinking to build a collection that is out of this world.