Simon Miller: Denim Done Right

Denim, Simon Miller, Menswear, Jeans

Denim should be easy.    Like your favorite whiskey, your choice of jean should be a reliable and solid go-to for any occasion.   Finding the perfect pair, however, is not always so simple.   With the mass amount of brands, fits, and sizing, the search can seem daunting.  Your solution: Simon Miller.  The men’s denim brand, which launched in 2006, has developed a cult following and for good reason.  “We’ve spent five years perfecting one fit and we think that we have found the perfect proportions for a slim-straight jean,” explains partner, Jake Sargent.  Along with a fit that works on many different body types, Simon Miller uses the highest quality Japanese selvedge fabrics and constructs each pair in Los Angeles using vintage techniques.

With the introduction of the M002 Gunnison jean, it’s safe to say that the brand has created the essential pair of men’s denim.  Sargent describes it as “a new twist on the classic

raw indigo,” using a custom developed Japanese 2×1 selvedge fabric and Italian hardware. The indigo-grey jean is not only durable but offers a sophisticated aesthetic that can transition from dressier occasions to casual weekend wear.  “The appeal of denim is its ease and durability, it shouldn’t require too much thought,” says Sargent.  Mission accomplished.

Simon Miller has begun expanding its collection beyond simply denim to include knitwear and shirting.  The solid offerings showcase their signature nod to heritage and dedication to quality craftsmanship.  Yet, it’s still their denim that’s a must for any refined man’s closet.  Heck, Simon Miller may just be the Johnnie Walker Blue Label of your wardrobe.