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Chrono24 just revealed America’s best-selling watches
Everyone has their opinion on what the best watch is or which one is the latest trending must-have piece. Although each season and year come with their fair share of must-haves and standout pieces, the real tell-tale sign of a watch’s command over the industry is in the purchasing data. Taking a closer look at […] -
Burberry celebrates 170 years with its most iconic campaign yet
The Burberry trench coat is one of the very few garments permanently embedded in menswear. It has been worn by soldiers, detectives, film actors, and heads of state. It has appeared on every runway worth watching and in every wardrobe worth admiring. Now, to mark 170 years of the brand, Burberry has made the trench […] -
Parmigiani Fleurier Tonda PF Agave Rose Gold Review: The Art of Restraint
There is a type of confidence that does not announce itself. It doesn’t need to. That confidence exists in the Parmigiani Fleurier Tonda PF Agave Rose Gold, and spending time with it on the wrist reveals exactly what the brand has been quietly building toward: something extraordinary that feels completely effortless. Parmigiani is a brand […] -
How to dress like JFK Jr.: The style guide inspired by Hulu’s Love Story
If you have spent any time online over the past few weeks, you will already be aware of Love Story, the new FX and Hulu series about the relationship between John F. Kennedy Jr. and Carolyn Bessette, created by Ryan Murphy. Since its premiere on February 12, the show has not left the cultural conversation. […] -
From fit lifestyles to lifestyle fits: Fabletics adds denim
There are brands that are front of mind when you think of specific men’s dress codes. If you are dressing up in something elevated, then there are brands like Tom Ford. When you want some great workwear, Taylor Stitch is an easy go-to. And if you are working off those extra few drinks you’ve had […] -
Save $35 on the Karhu Aria 95: a retro runner with a fit that most sneakers can’t match
Karhu doesn’t get nearly the name recognition it deserves in the sneaker world, which is part of what makes deals like this one worth flagging. The Aria 95 is down to $105 at Bespoke Post, a 25% cut on a retro runner that pairs old-school Finnish design with a fit system most modern sneakers still […] -
Kith x Armani is the suit collab no one saw coming
At the cusp of a new Spring season, Kith is pulling out all the stops for its newest luxury collaboration you probably didn’t realize you needed. Joining forces with Giorgio Armani, the luxury street brand pulls from the design house’s decades of experience on tailored pieces. Far from another collaboration that simply swaps logos, this […] -
The 5 Watches Every Man Needs to Build a Serious Collection (For Under $2,500)
Building a serious watch collection does not begin with an heirloom piece or a rare vintage find. It begins with a decision: to wear something that signals you understand quality, that you have done your research, and that you are not simply buying a name. The $1,500 to $2,500 range is where that decision gets […] -
The art of the image: Style experts Triston and Ilaria break down building a look
Stylist to the stars, Ilaria, stops by The Manual to dissect the current state of men’s celebrity style. In this exclusive tête-à-tête, she and Triston delve into the nuances of crafting a powerful public image, the challenges of client relationships, and the one timeless rule every man should follow. Read the full conversation between two […] -
Tag Heuer’s new F1 smartwatch changes for every race
Serving as the official timekeeper for Formula 1 from 1992 to 2003, and again from 2025 to present, Tag Heuer’s presence in the motorsport has been a crucial part of both brands’ history. What first began in 1971, when Heuer became the first watch brand to sponsor a Formula 1 team, has quickly turned into […] -
Würkin Stiffs at 20: The original magnetic collar stay is still the best
This post is brought to you in paid partnership with Würkin Stiffs True style is rarely about the loudest piece in your wardrobe; it is almost always about the quietest details. You can invest in premium tailoring and high-end fabrics, but if your collar collapses and flattens out mid-morning, the entire look loses its intention. […] -
Legendary style: A bespoke expert explains Harris Tweed
If you have been in New York City over the last month or so, you know there are a few flakes on the ground. With the weather as cold and as wintry as it gets lately, New Yorkers and everyone unlucky enough to be in the cold look for all the help they can get. […] -
A rugged Citizen Promaster diver with a green dial is 38% off right now
A good dive watch isn’t just for divers. It’s for people who want something durable, easy to read, and tough enough for daily wear without feeling precious. This Citizen Promaster Dive Eco-Drive is on sale for $262.49, down from $425.00 (38% off). And yes, the green dial matters here. It keeps the watch feeling classic, […] -
The 25 Coolest Gifts for Your Buddies Turning 30 in 2026
Right before turning thirty, I earned my bread tending bar on Martha’s Vineyard. I remember confessing to a fellow barkeep—then in his forties—my dread at closing the decade of devil-may-care youth. He offered cheerful reassurance: “Dude, your thirties are like your twenties, but your head’s screwed on better.” I’m now thirty-six, and to my pleasant […] -
The L.A.-based label bringing European sophistication back to streetwear
Brought to you in paid partnership with RTA In a menswear landscape saturated with fleeting micro-trends and mass-produced noise, finding a brand that prioritizes actual craftsmanship can feel like a chore. Streetwear, in particular, often leans too heavily on loud logos rather than longevity. RtA (Road to Awe) is the exception. Founded in Los Angeles […] -
This Tissot Seastar Pro 2000 is the “serious diver” watch deal that doesn’t try too hard
Dive watches are everywhere, but most of them are more about the look than the function. The Tissot Seastar Professional 2000 is built with the opposite attitude: it’s a legit tool-style watch that still works as an everyday piece. Right now it’s $999.15 for a limited time, down from $1,225.00 (18% off). If you’ve wanted […] -
The transitional jacket: surviving the spring swing
March and April are sartorial purgatory. It’s freezing during your morning commute, roasting by noon, and raining by 4 PM. Your heavy winter parka is suddenly a liability, but stepping out in just a t-shirt is a guaranteed cold. You need a transitional jacket: an unlined, versatile layer that handles the “spring swing” without making […] -
The 1940s-inspired jacket that looks better the more you wear it
Some jackets are just “another layer.” Others do the heavy lifting for your outfit the second you put them on. The Line of Trade Suede Welder’s Jacket falls into the second category. It takes the no-nonsense look of 1940s metalworker jackets and translates it into something you can wear to dinner, a show, or a […] -
If your sneakers feel too casual, this boot deal is the fix
Boots are one of the easiest wardrobe upgrades because they pull double duty. They look better than sneakers in most outfits, they handle bad weather better, and they can still be comfortable enough for everyday wear. Right now, the COACH Men’s Connor boots are $190.60 for a limited time, down from $350.00 for 46% off. […] -
The Tudor Black Bay drops nearly $1,000, a rare kind of discount in the luxury watch world
Luxury watches don’t go on meaningful sale often, especially the models people actually want. That’s why this Tudor Black Bay deal stands out. It’s priced at $4,269.99, down from $5,200.00 for 18% off. If the Black Bay has been on your shortlist as a “one great watch” purchase, this discount brings it closer to reality […] -
Ralph Lauren’s Milan Return Reminded Us Why American Tailoring Still Matters
It is a little surprising Ralph Lauren still shows up to fashion week at all, so when he had his first men’s clothing runway in over 20 years on Jan. 16 in Milan, it felt like a big deal — especially since he didn’t really do anything new. What mattered most is that he didn’t […] -
4 Ferragamo Watches That Make the Perfect Valentine’s Gift for Him
Valentine’s Day brings out the limitations of the traditional gift categories in terms of fragrances which tend to be too impersonal; clothes as they’re too much of a gamble; jewelry – unless you are familiar with jewelry – tends to make things awkward. The watch, on the other hand, provides a sense of personalization without […] -
A four-figure Bulova drops to under $500 for a limited time
Some watches are subtle. This one is not trying to be. The Bulova High Precisionist Icon is the kind of piece you wear when you want your wrist to do a little talking: bold styling, premium finishing, and the sort of specs you usually see on serious sport watches. Right now it’s $478.30 for a […] -
The Quarter-Zip Became Menswear’s Unlikely Hero, Here’s How to Wear It
The quarter zip has existed for some time. It has long been a part of your Dad’s Golf Bag or Alumni Closet. However, somewhere in the span from the decline of quiet luxury to the return to purposeful styling; this traditional, preppy item has become Menswear’s most versatile garment. Lyst (a global fashion platform) reported […] -
These John Varvatos loafers are 55% off, a sharp shortcut to looking put-together
Loafers are one of those style moves that instantly make an outfit look intentional, even if you threw everything on in five minutes. You get the polish of a dress shoe with the ease of a slip-on, which is why a good pair ends up getting worn constantly. The John Varvatos Thompson Venetian Loafer is […] -
Bad Bunny uses the biggest stage in the world for a huge adidas launch
The Super Bowl Halftime Show is one of the world’s largest stages for any industry. While music has the Grammys, which is technically their biggest night, the Halftime Show could arguably be considered music’s Super Bowl as well. It is one of the biggest announcements of the year for the industry: who will headline the […] -
A statement sneaker that still feels clean is 40% off right now
Most sneaker deals are about basics. This one is about personality. Giuseppe Zanotti shoes tend to be bold and polished, the kind of footwear that turns a simple outfit into something that looks intentional. The Zanotti GZ94 low-top sneakers are $417, down from $695 for 40% off. If you’ve been eyeing a designer sneaker that […] -
The Tissot PRX Powermatic 80 is a modern classic, and it’s $138 off right now
Some watches get popular because they’re loud. The PRX is popular because it’s quietly right. The shape works, the proportions look intentional, and it has that “put together” feel even when you’re wearing a basic outfit. The Tissot PRX Powermatic 80 is $636.52, down from $775.00 for 18% off. If you’ve been thinking about adding […] -
Trail runners you can actually wear every day are 28% off right now
The best trail shoes aren’t just for trails. They’re for the days when the weather’s messy, your route is unpredictable, or you want more grip and cushion than a standard running shoe gives you. The New Balance Fresh Foam X Hierro v8 is $107.53, down from $149.99, a 28% discount. If you’re heading into 2026 […] -
A Hamilton field watch under $400 is the kind of “wear it anywhere” deal that doesn’t come around often
If you want one watch that looks right with a hoodie, a button-down, or a weekend jacket, a field watch is the safest bet. The appeal is simple: legible, durable, and not trying too hard. The Hamilton Khaki Field Quartz is $360.80, down from $445.00 for 19% off, and it hits that sweet spot where […] -
Parmigiani Fleurier introduces Tonda PF Micro-Rotor in Agave Blue across steel and rose gold
The Tonda PF Micro-Rotor No Date, the first model in the new series from the Tonda PF collection released by Parmigiani Fleurier in 2021, is now available for purchase in an Agave Blue variant. This model will be offered in stainless steel and rose gold, each 40mm wide. While both watches are identical in terms […] -
This Citizen Star Wars watch is pure fun, and it’s 51% off for a limited time
Not every watch needs to be serious. Some are meant to be a little loud, a little nostalgic, and a lot more interesting than another plain dial on your wrist. The Citizen Star Wars ANI-Digi quartz watch is $235.00, down from $475.00, a 51% discount, and it’s marked as a limited-time deal. If you like […] -
The original workwear brand redefines the modern uniform
This post is brought to you in paid partnership with Levi’s “Workwear” has become a dominant aesthetic in men’s fashion over the last few years, often diluted into mere costume by brands with no history in the space. But for Levi’s, this isn’t a trend; it is their origin story. Since 1873, they’ve outfitted the […] -
Ralph Lauren goes ice cold at Rockefeller Center
Rockefeller Center is one of the, pardon the pun, centers of New York City. It is one of the places people make sure they see when they visit the city. It is also the place that many locals pick and choose times to visit (or even walk by) due to the high tourist presence. But […] -
The New Balance 9060 is 25% off, and it’s one of the easiest sneakers to wear on repeat
Some sneakers are bought for hype. The New Balance 9060 is bought because it’s ridiculously easy to live in. It has that chunky, modern runner look, but it’s still practical enough to be a daily default. Right now, the 9060 is $119.99, down from $159.99, a 25% discount. If you’ve been waiting for the price […] -
A legit Swiss-made tool watch gets a 52% price cut for a limited time
Most watch deals shave a little off a fashion piece. This one is different. The Alpina Alpiner Extreme Regulator is a proper Swiss-made tool-style watch with a niche twist: a regulator layout that separates the time display for a more instrument-like look. It’s currently $1,185.75, which is 52% off the $2,495.00 list price. That’s a […] -
The “post-sneaker” rotation: how to dress like an adult again
For the last decade, “sneaker culture” has dominated men’s fashion. But there is a shift happening. The limited-edition drop fatigue has set in, and the “hypebeast” look is starting to feel a bit… juvenile. The pivot for 2026 is toward footwear that is rugged, resolable, and versatile enough to wear with selvedge denim or a […] -
Hip to be square: why your next watch shouldn’t be round
For the last two decades, the “round dive watch” has been the safe, default choice for men. But walking into a room in 2026 with a Submariner homage feels a bit like wearing a uniform. The real flex right now is geometry. The shift toward square and rectangular cases (the “form” watch) is a rebellion […] -
A timeless boot at a better price: Red Wing Iron Ranger drops to $284.95
Trendy boots come and go. The Iron Ranger has been sticking around because it does one thing extremely well: it looks better the more you wear it. If you want a pair that can handle real mileage and still feel timeless, this is one of the safest bets in menswear. The Red Wing Men’s Iron […] -
A retro-futurist icon at a real discount: Bulova’s Computron is 33% off
Most watches try to blend in. The Bulova Computron does the opposite. It’s a throwback to late-’70s, early-’80s sci-fi styling with an LED display that feels like it belongs in an old arcade, in the best way. The Bulova Men’s Archive Series LED Computron stainless steel watch is on sale for $286.55, down from $425.00, […] -
Glacier-glasses features without the ski-goggle look: Smith Venture is a standout sale
If you’ve ever been on snow when the sun’s out, you already know the problem: light bounces everywhere. It’s not just “bright,” it’s exhausting on your eyes. That’s why glacier-style sunglasses exist, and why the Smith Venture is interesting. It’s built for alpine conditions, but it doesn’t look overly technical, so you’ll actually wear it […] -
The Field Jacket is the coat you’re missing in your wardrobe
Do you know what the most important coat you have in your closet is? Is it the big, warm coat that is super functional? Is it the stylish coat that goes really well for the man who wears the suit every day? Or maybe it is the leather jacket that screams Americana? Whatever you think […] -
Quintessentially American: Leather coats from an expert in 2026
There is nothing more American than a leather jacket and jeans. James Dean, Marlon Brando, and Tom Cruise all made the leather jacket icons of American culture with their looks on-screen. As a man, you can’t help but feel different when you throw one on and wear it out of the house. You take on […] -
If you’re always cold, this cozy hoodie deal is an easy fix at almost 60% off
Some cold-weather pieces are strictly “around the house” comfort. The best ones are cozy and presentable enough that you can run errands, travel, or grab coffee without looking like you just rolled off the couch. The Banana Republic Sherpa Hoodie Sweatshirt is on sale for $109.99 (was $180.00), and there’s an extra 30% off applied […] -
I traded in my puffer for a sheepskin and it was the best thing I did this winter
I have a problem. I hate puffer coats. I know, they are warm as heck, and the function is inarguable. I wear them often when I brave the snow to shovel, scrape ice, etc. But, the inescapable truth is, they just aren’t flattering. Do you remember when you were ten years old and you had […] -
The bomber jacket that never goes out of style is 50% off right now
Some jackets come and go. The MA-1 doesn’t. It’s one of those pieces that’s been in style for decades because it just works—clean shape, easy to layer, and instantly recognizable without screaming for attention. The Alpha Industries 1960s MA-1 Flight Jacket is on sale for $250 (was $500), which is a straight 50% discount. If […] -
If you’re going to walk (or run) more in 2026, start with shoes that feel good
A lot of “new year, new me” plans fall apart for one simple reason: discomfort. If your feet hurt, you stop walking. If your runs feel beat-up, you stop running. That’s why a genuinely comfortable daily trainer can be one of the smartest fitness purchases you make. The New Balance Men’s Fresh Foam X 1080 […] -
What watch would James Bond ACTUALLY wear
I am a massive James Bond fan. The movies, the books, the style. We could do an entire series on the style behind James Bond. And, we could also do an entire series on his favorite watches. If I am being honest, without the MI6 superspy, I don’t know if or when I would have […] -
Complete your collection with an avant garde watch
Avant-garde is a slippery category. The experimental of today becomes the archaic of tomorrow. When I was a kid, AOL Instant Messenger felt revolutionary. Today, AI composes symphonies and writes novels. My own notion of avant-garde echoes the Supreme Court’s view of pornography: we can’t quite define it, but we know it when we see […] -
AllSaints’ Skiff Chelsea boot is cheaper today, and it’s a wardrobe workhorse
There are a few items that instantly make your whole outfit look more intentional, and Chelsea boots are near the top of the list. You can wear them with jeans, chinos, or even dressier pants, and you don’t have to think too hard about matching. The AllSaints Men’s Skiff Chelsea Boot is down to $229.40 […]