In celebration of a longstanding partnership with soccer legend Lionel Messi, Mastercard has dropped a new jersey swap experience. For the first time, fans will be able to participate in a jersey swap with Messi, a tradition typically reserved for players. Mastercard has unveiled La Colección Diez de Diez, a limited-edition collection of 10 custom jerseys developed in collaboration with creative director Guillermo Andrade. Each of the 10 designs in La Colección Diez de Diez reflects 10 pivotal chapters of Messi’s career, turning each into a unique piece of memorabilia for fans to enjoy.
Typically, a jersey swap is a quiet exchange between players, but this experience opens up the fun of the ritual to fans. In addition to the jersey swap for select cardholders, all Mastercard holders will have a chance to enter a limited-edition jersey sweepstakes (running from Dec 1 to Dec 7, 2025). The first design in the collection, inspired by Messi’s humble beginnings in Rosario, Argentina, captures the spirit and dreams of an icon in the making.
“The jersey swap has always been about respect and connection that goes beyond the game,” said Lionel Messi. “Fútbol has given me so much on and off the pitch, and La Colección Diez de Diez is a tribute to the fans who have supported me throughout every chapter of my journey. With Mastercard, we’re creating experiences that bring people closer to what they love, because that connection is what’s truly priceless.”
At various times during 2026, cardholders will have the opportunity to enter for a chance to participate in exclusive jersey drops tied to La Colección Diez de Diez. The first jersey drop is now live.
