TGIF Shopping: AETHER Apparel Launches Pre-Fall Collection


Just in time for the summer’s end comes the launch of AETHER Apparel’s pre-fall ‘15 collection, three items as practical in functionality as they are sporty-chic in design.

The 3-piece collection is comprised of the Transport jacket, Tracker Hoodie and Bike Pant. Each piece’s technical design and clean, straightforward aesthetic allow for optimum functionality whether that be on your way to work or on your way up a mountainside for a weekend of camping.

The Transport ($395) is a city jacket designed for the bike-to-work commuter. It features understated reflective piping on the back seams and a subtly elongated tail to improve rider comfort. It’s made from a 3-layer, hard-shell fabric that is fully waterproof while allowing for breathability.

“But what if I get sweaty?” The jacket regulates your body heat with pit zips and subtle front-chest vents. “But what if it gets rainy?” Because of its seam-sealed construction and weathproofed zippers, it’s able to keep you dry during a light drizzle or heavy downpour. “But what if I’m cold?” The jacket features zippered hand-warmer pockets. “But what about my music?” On the inside, a zippered pocket features an audio valve for headphones.

“This is one of the styles that is a true representation of what AETHER does,” says co-founder Palmer West, “It’s loaded with technicality but still fits right into an office environment. It’s a great looking jacket for the urban commuter.”

The Tracker Hoodie ($195) is made from high-performance merino French terry that is breathable, odor resistant and thermally insulating, easily adaptable for any weather extreme. The soft yarn allows for a slight stretch, providing the wearer a greater range of motion. Plus, a secret zippered pocket at the chest allows you to store small essentials like a lighter or pocket knife.

The Bike Pant ($195) is crafted from highly breathable, water-repellent stretch-twill Schoeller® fabric. It’s both a riding pant and an office pant, conforming to the fit of a casual work slack with the subtle stretch of an athletic pant. Subtle bike-friendly features have been integrated into the design, including a reflective back-pocket flap that can be tucked in while at work and untucked for the ride home and 3XDRY® wicking technology that quickly dries sweat.

Shop the looks by visiting AETHER Apparel’s website here.